top of page
Annie Tam
Cat N Fish — Storyboards
The storyboard was designed to create comedic tension through visual storytelling, using pacing and shot progression to build anticipation between the cat and the fish. Framing, camera movement, close-ups, and reaction shots emphasized emotion, timing, and character expression while guiding the comedic payoff. The project focused on shot composition, visual pacing, camera direction, story sequencing, and expression-driven storytelling.
Sir Scratchington — Storyboards
This storyboard was created to build humor and tension through repetitive action and timing, focusing on a cat scratching at a door. Shot progression and pacing gradually increased anticipation while emphasizing the cat’s determination and personality. A close-up shot highlighted the scratching action and enhanced comedic timing through expression and detail. The project focused on shot composition, visual pacing, camera direction, story sequencing, and character driven storytelling.
Food Bowl Battle Royale — Storyboard
This storyboard was designed to build comedic tension through the interaction of two puppies, using pacing and visual storytelling to emphasize timing, reaction, and escalating anticipation. The shot progression is structured around actions and responses, creating a controlled buildup of tension through movement and timing between the characters. The project focuses on shot composition, visual pacing, camera direction, story sequencing, and expression-driven storytelling to create a clear, character driven narrative.
It’s Everywhere™ — Storyboards
This storyboard was designed around the concept of “it’s everywhere,” using repetition and placement to show how a product or idea appears across different environments. The sequence builds recognition through visual continuity and controlled pacing, guiding the viewer through shifting contexts while maintaining a consistent underlying presence. The project focuses on shot composition, visual pacing, camera direction, story sequencing, and expression-driven storytelling to communicate the idea in a clear and structured way.
"wow." — Storyboards
This storyboard explores the concept of “boring water” by using visual storytelling to create contrast between expectation and satisfaction. The creative goal is to build tension through pacing and shot progression, leading from a mundane moment into a clear emotional shift when La Croix is introduced. The storyboard process focuses on structured shot sequencing to control timing and emphasize the transformation in reaction, using deliberate framing to highlight the change in state. The technical focus includes shot composition, visual pacing, camera direction, story sequencing, and expression-driven storytelling to clearly communicate the difference between flat routine and refreshing impact in a simple, visually driven narrative.
"thought it was..." — Storyboards
This storyboard is designed to create comedic tension through visual storytelling by using expectation versus reality to mislead and then reveal the true product. The creative goal focuses on building anticipation through pacing and shot progression, leading the viewer to assume it is Coca-Cola before the twist is revealed. The storyboard process uses planned framing and structured shot order to guide audience expectations, control suspense, and deliver a clear comedic payoff. Technical focus includes shot composition, visual pacing, camera direction, story sequencing, and expression-driven storytelling to emphasize timing, contrast, and the impact of the final reveal.
Panda the Sticker — Storyboards
This storyboard is designed around the panda sticker as a central visual element, using pacing and shot progression to guide attention toward its presence and meaning within the scene. The creative goal focuses on building visual emphasis through structured sequencing, allowing the sticker to become the focal point through deliberate framing and timing. The storyboard process uses organized shot order to direct viewer focus and maintain clarity, supported by controlled visual transitions. Technical focus includes shot composition, visual pacing, camera direction, story sequencing, and expression-driven storytelling to communicate the idea in a clean and intentional way.
bottom of page